Hello, I’m Barkley
- Launched over 100 products for mission-driven brands
- Solved problems at every scale from early startups to multinationals
- Developed products across categories including food, baby, personal care, and supplements
Difference matters, and the most meaningful points of differentiation start with the supply chain and operations.
Get in touch: barkley@barkleyjenny.com
Here's how I can help:
Move Quickly
- Identify the metric that matters most
- Automate reporting to create real-time dashboards that focus teams and drive progress
- Plan, execute, measure, repeat
Create products that tell a story
- Research products and industries to find the difference-makers
- Develop products that highlight that difference, on time and under budget
- Build transparency programs to give marketing teams everything they need to tell great stories
Develop excellent partnerships
- Use data-driven storytelling to negotiate the pricing, terms, and service levels that will make consumers think differently
- Source partners who value a brand’s core mission and will embrace change
Build lasting value
- Build loyalty through excellent product quality
- Reduce costs of goods sold through strategic sourcing and deeper partnerships
- Create demand forecasts and supply plans that expedite the cash cycle and minimize obsolescence and chargebacks